Insights & News
Sit at the top table with your prospects
Actualis engage with our clients’ professional and trade associations, which is why we are pleased to see our customer, Metro, become a member of the Society of Motor Manufacturers and Traders, to be closer to the beating heart of their key automotive vertical. For over 40 years Metro has been working with leading automotive brands, […]
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New flagship eCommerce hub for Noatum
Construction at Noatum Logistics’ latest eCommerce fulfilment hub is creating an additional 300,000 sq. ft. of operating space, with conveyor and garment rail systems between mezzanine floors and bespoke receiving and despatch areas, capable of processing 15,000 packets a day. Strategically located in the ‘Logistics Golden Triangle’ near Bedford, ePoint Biggleswade is 530,000 sq ft […]
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Do you really need a marketing plan?
Chances are you don’t have a marketing plan. In fact, unless you’re a large business, or seeking additional finance, you’re unlikely to have any business plan.
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Singing your praises
Winning a trade award is not the time to be coy or secretive. Ask our customers – we’ve helped them win many awards.
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Price war armour in a downturn
How do you protect your margins when the market is in a downturn and so many competitors are fighting for a larger share of a shrinking cake?
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Client wins prestigious freight award
For the second time in three years Actualis has helped Noatum Logistics win the Air Cargo Services category, at the British International Freight Association’s (BIFA) Freight Service Awards. BIFA is the trade body for the freight forwarding sector and their annual Freight Service awards are the most hotly-contested and respected, because they represent peer-to-peer recognition […]
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They won’t listen to you
I don’t know you and I certainly don’t want to upset you, but. There’s no easy way of putting this. No one cares what you say.
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Importance of marketing strategy
Marketing strategy is far more important than marketing activity Yet doing stuff – eShots, trade shows, ads etc – is what tends to happen first
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Why We Love Values (And You Should, Too!)
Branding is the fastest way to communicate who you are and what you offer. Your brand represents a promise. One that should be linked to your values and equally well understood.
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You’ll never compete on price again
How often do you find it difficult to get satisfactory service? Outsourced call centres, automated phone systems, customer service teams working off scripts or a total lack of contact details for on-line providers do not make for a great customer experience.
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Actualis provides a one-stop resource to handle all your design and marketing requirements; from a single project to a complete overhaul.