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The fastest route to competitive advantage
Market segmentation is arguably the most powerful tool available for generating a distinct competitive advantage.
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Free Marketing Ideas – Part 3
The 3rd and final post in this series considers six more ways to generate free marketing activity.
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Free Marketing Ideas – Part 2
An earlier post on free marketing ideas considered the ways that we could leverage our customers to create a host of marketing opportunities. In the next two posts we’ll consider some of the other free marketing opportunities.
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